Jin is always proud of his son RJ – a virtual influencer in the extremely popular BT21 collection. It is believed that RJ is the most requested character in the entire BT21 collection. Buying RJ is difficult as all products sell out in seconds and this makes TV shows even cover the celebrity RJ!
Once again, RJ became the center of attention after Sen News made a TV report on RJ’s frenzied popularity. They called him a “virtual influencer” and mentioned that RJ even had a solo commercial.
— rest (@seokjinyeogiya) August 20, 2021
RJ has been selected to be the advertising model for the corn hotdog PEECOOK. RJ was the first BT21 cartoon character to have his own advertising contract and did a great job as an representative.
My first official food ad w PEACOCK Corn dogs X E-MART! 🌭✨
🔈 Aren't y'all excited?
I scream, you scream!!
— BT21 (@BT21_) May 6, 2021
Not only that, RJ is also extremely popular when appearing as a cameo in dramas both in kσrєα and abroad.
RJ OMG I JUST SAW THIS HAHAHAHAHAHAHAHAHA pic.twitter.com/F8KJtZ5hjw
— ∠( ᐛ 」∠)_ (@minsugaprod) May 13, 2021
In addition, items such as stickers, phone cases, toasters, etc. with RJ images were also discovered on TV shows and used by many people.
— All for Jin (@jinnieslamp) February 23, 2020
— All for Jin (@jinnieslamp) March 28, 2020
[#RJUpdate] @bts_bake_room's RJ Toast was featured on Japanese evening news today. The segment mentioned that the face on the toast looked like Goma-chan* and captioned it as ''Wave Toast from Korea''
*Goma-chan is a pet baby seal from the anime "Shōnen Ashibe GO! GO! Goma-chan" https://t.co/BXuej3rNDo
— All for Jin (@jinnieslamp) April 20, 2020
Our lucky charm pic.twitter.com/RWrkfxaBUl
— Arnold poernomo (@ArnoldPoernomo) September 28, 2020
RJ has been added to Jin’s list of famous achievements – a creation that belongs to Jin alone. Jin’s character RJ is designed based on an alpaca, with features such as whíte fur, a lovely face, a kind personality, and a signature red scarf. With such a soft personality and appearance, it’s no wonder why RJ is getting the attention of the media and the public.
RJ and Jin
RJ definitely possesses an invisible charm that can melt not only ARMY’s heart, but also the hearts of people around the world, just like his father – Seokjin. Though it’s far from RJ’s TV debut. This chic celebrity has emerged as a successful virtual influencer with a resounding track record. The career of this cute toy is even a dream of many people!