IVE just dropped their 2nd extended play ‘IVE Switch’ for the summer and we could not be more excited. With the instantly catchy track ‘Heya’ as the lead single, the girl group did not disappoint. The music video for ‘Heya’ featured a range of mesmerizing pastel visuals accompanied by attractively curated stylistic fits that drew inspiration from the past and the future.
So without any ado, let’s get into all the fashionable details.
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IVE’s ‘Heya’ MV Fashion
Yujin’s Look #1
From the get-go, Yujin‘s outfit commanded attention, combining a sheer silk off-white midi dress from Paloma Wool with faded blue zip jeans from LU’U DAN and bubble vegan metallic slide clogs from Simon Miller.
Yujin’s Look #2
She also dazzled in low-waist embroidered denim pants in black by MINJUKIM that paired well with a flared white tube top.
Yujin’s Look #3
For the next look, Yujin wore a cotton mesh slim-fit polo shirt with a pony embroidered detail from Polo Ralph Lauren.
Rei’s Look #1
Rei was simply stunning in faded blue zip jeans by LU’U DAN and green platform bubble clogs from Simon Miller. Her goggle-shaped glasses from GENTLE MONSTER added an ultra-modern flair to the outfit.
Rei’s Look #2
In a cute yet edgy ensemble from MINJUKIM, she styled a shadow-embroidered black bomber jacket with a voluminous, ivory baby doll dress.
Wonyoung’s Look #1
Wonyoung cut a statuesque figure in a rose print fitted bandeau ecru top from Paloma Wool, faded blue zip jeans from LU’U DAN, and silver bubble platform mules from Simon Miller. To complete the look, she incorporated a laced adjustable silver leather belt and bright red ribbon earrings, both from Paloma Wool.
Wonyoung’s Look #2
She showed off a grey print romantic full skirt from MINJUKIM that was made for twirling, as seen in the video.
Wonyoung’s Look #3
Wonyoung sported a white Miu Miu logo-embroidered cotton polo shirt in another look.
Wonyoung’s Look #4
Leeseo’s Look #1
Following a similar outfit color palette as the group, Leeseo paired a camel brown boat-neck short-sleeved linen top from Paloma Wool with faded blue zip jeans from LU’U DAN.
Leeseo’s Look #2
She wore a black garter belt detailed tailored vest from MINJUKIM over a grey print baby doll dress of the same brand.
Leeseo’s Look #3
Leeseo pulled off a stylish look in this iconic rugby shirt in navy blue from Polo Ralph Lauren.
Leeseo’s Look #4
Gaeul’s Look #1
Gaeul went with a vintage blue wrap denim midi skirt from LU’U DAN that is both chic and retro.
Gaeul’s Look #2
Her light blue and white striped knitted cotton polo shirt seen here is from Miu Miu.
Liz’s Look #1
Liz made her entrance in a memorable outfit highlighted by a brown ceramic ball necklace from Paloma Wool.
Liz’s Look #2
She then put together a cheerful outfit from Miu Miu, featuring a navy blue piquet polo shirt and a logo-appliqué wool miniskirt.
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