BTS V’s Midas touch has made waves internationally as brands desperately wait for V to use their products, and now, his brand value has been acknowledged by none other than South кσяєα’s Blue House itself!
[INFO] The power of SOLD OUT KING KIM TAEHYUNG was acknowledged by @TheBlueHouseKR
As per Kwon Soon-man, head of the Korea Health Industry Promotion Agency, "BTS member V came up with the word 'out of stock' just by rubbing his collar," he said adding, "V's 'Isoi' lip balm was pic.twitter.com/0KfVMUzFD2
— Elysha 💜 | KIM TAEHYUNG (@myonlyTAEger) November 11, 2021
As per Kwon Soon-man, head of the кσяєα Health Industry Promotion Agency, “BTS member V came up with the word ‘out of stock’ just by rubbing his collar,” he said, adding, “V’s ‘Isoi’ lip balm was sold out in the global market in three seconds.”
어린이 목욕제품을 만드는 제로파운더스 정한나 대표는 문 대통령과의 대화에서 "여성 청년 창업가로서 힘든 점도 많았는데, 중소벤처기업부의 단계별 지원을 잘 활용해서 현재 누적 매출액 약 100억 원을 달성했다"고 밝혔습니다. 문 대통령은 "성공하세요"라는 말로 정 대표를 격려했습니다. pic.twitter.com/IMrb7gjNGc
— 대한민국 청와대 (@TheBlueHouseKR) November 11, 2021
This was discussed in the K-BEAUTY HALL during the visit of President Moon Jae-in at the 2021 “‘K-Expo’, beyond Hallyu to ‘K-BOOM’ era.”
V being singled out by top government officials as an idol whose name is a brand in itself proves that his brand power is unparalleled, and he is, at this moment, the biggest name in the K-Pop industry. Despite not having any solo brand deals, V was able to stand out as the ‘out of stock fairy’ by just casually using products.
He is also a member who is often highlighted during group advertisements, with conglomerates like Lotte picking him as the ‘pre-face’ for advertisements.
V’s brand reputation actually translates into sales, and his golden touch has caused many businesses to succeed globally.